A study of a new generation of young people who "grew up with phones in their hands." They do not accept indifference towards themselves and know that if you do not want to be an outcast, use your disadvantage as an opportunity.
Why do you have to be recognizable in order to be taken seriously? How did it happen that social networks “spawned and ate” hundreds and thousands of “caliphs for an hour”? What is it like to be a constant source of inspiration? What will follow the resounding success? The documentary explores these questions.
The story of Sergey Kutovoy, one of the first disabled bloggers, is the central line of the horizontal-vertical narrative. Each episode will also feature additional characters that reflect important themes for the exploration.
All the characters are united by the type of activity - they are bloggers. But each of them faces its own challenges and problems. Someone cannot surpass their first success. Someone uses popularity as a mouthpiece. Someone completely rethinks what they do. Their physical limitations are just a prism through which the authors show the limitless possibilities they have gained through social networks, and the reverse side of these opportunities.
